Stealth Wealth Guide: Be Incognito with these 5 stealth wealth signs

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This stealth wealth guide is to stop you from making the heart-stopping mistake I did.

“Don’t worry about it, it’s only four hundred dollars, just don’t do it again.” That’s how I almost blew my stealth wealth cover recently while playing Xbox with some friends. But let’s back up a little. 

I have written about why people should practice stealth wealth. Mainly, it leads to a more easy-going lifestyle, and lets you keep more of your money. Now, I will talk about how to actually make it happen. My stealth wealth guide. I’ll also teach you how to recover if you slip up.

For those new to the concept, I considered this to be a critical process on the way to riches. 

Table of contents – The Stealth Wealth Guide

  • Quick Stealth Wealth Recap
  • How-to guide: Top 5 Stealth Wealth Signs
    • Sign 1: Stay Grounded
    • Sign 2: Act dumb and be impressed
    • Sign 3: What you can tell people (and what you can’t)
    • Sign 4: Don’t Show Off
    • Sign 5: Recovering from wealth signs slipping out
  • TL;DR

Quick Stealth Wealth Recap:

Let’s recap what we know about stealth wealth. It’s better to be underestimated when it comes to your financial prowess. When people assume you can afford anything you want, it’s harder to save money.

Rich-people expectations are bad for FIRE. Not to mention, it can be a strain on relationships if you start developing a bad-friend entourage or you start getting plain ol’ haters. 

My solution? Stay under-the-radar wealthy and just be a normal person. Believe it or not, it’s easier than it sounds. 

Top 5 Stealth Wealth Signs to you can give to throw people off

Sign 1: Stay grounded

So back to my Xbox story where I almost blew my cover. One of my friends was lamenting about how he got sucked into a sale, buying over $400 of games and consoles he’ll probably never play. “Don’t worry about it, it’s only four hundred dollars. Just don’t do it again” I said. I wasn’t thinking straight. That’s not wealth camouflage.

I’m effectively a stealth wealth master spy, but my point of view got skewed after years of saving and investing. Besides, I was trying not to get eaten by zombies. The conversation in the room stopped and another guy said: “Four hundred dollars is a lot of money for most people.” 

That certainly snapped me out of my gaming trance. I had to backtrack pretty hard and managed not to tip anyone off. But it was close. Not to mention, the zombies ate my brains. 

The problem is, once you get to a point where your biggest decision for the year is whether you should buy one more rental property or two, your point of view can get… different from those around you.

Wasting $400 sucks, I agree, but near the end of your FIRE journey, it’s just a few hours-worth of passive income. 

That day was my lesson in staying grounded. Here are two ways I do it. 

  1. I remember my college days. Without a doubt, that’s when I was at my poorest. (If you didn’t go to college, I’m sure there was a poor period of your life somewhere).
    I like to ask myself “What would poorer me do?” If poorer me wouldn’t do something, I at least give it a second thought. 
  2. Pay attention to other people’s money issues just to remind yourself what it’s like. And my friend was right, wasting $400 does suck. 
Would poor you buy this? No way, so maybe you should reconsider

This might sound comical to you if you are just starting out on the FIRE path but you will eventually turn into a small economic superpower, so remembering your roots is important.

Sign 2: Act dumb and be impressed

This second close-call came from my wife when she let out an accidental “Pfffft!” to a friend who was proud of a promo 2% savings rate through her bank. When you start learning about financial independence, you learn how money really works and that 2% isn’t so great.

You know where to invest, when to save, and what not to buy, landing you with thousands and then millions in the bank. You become impressive and harder to be impressed. 

So sign 2 in our stealth wealth guide is to be happy for others as they conquer their own finance mountaintops. 

If someone puts together a downpayment for a small house, congratulate them on their success, and be impressed. It was hard for them and you shouldn’t forget that. Even if you could have bought their house in cash, it is progress for them and everyone has their own mountain to climb. 

This is part of staying grounded.

Step 1 was about not getting too off base, but this is about remembering to celebrate other peoples’ success. Once upon a time, impressive you couldn’t have afforded a downpayment either. So anyone doing it is impressive.

On that same note, when people learn finance things and want to tell you about it, act interested, even if it’s old news to you.

Pfff, of course index funds are superior to mutual funds! Haven’t you read the SPIVA report?!” That is a statement that certainly won’t gain you any friends, nor will it help convince people of your non-wealth.

Instead try, “Oh nice, I read something similar a while ago which convinced me to buy some index funds too. Seems like we are on the right path.”
Then *Smile, wink, nod AND finger guns for good measure*

It doesn’t make you sound like a cocky know-it-all and it helps people to think you just have an above-average level of financial knowledge. 

Sign 3: Be careful who you talk to 

By step 3 of this stealth wealth guide, you are also on your way to becoming a master of wealth camouflage. Congratulations! 

I’ve talked about this before, but the one thing that can easily blow your cover is telling one blabbermouth. I don’t care if it’s your mom or a close friend, one blabber mouth can tell one detractor and ruin everything. 

You know one of your friends would do this (hilarious comic link)

Don’t like being so secretive? Then I have GOOD NEWS FOR YOU. There is something you can tell everyone! Instead of telling everyone that you’re a financial superstar, you can tell them that you have goals and you’re working towards saving, learning and investing. 

The best part? You will always be telling the truth.

When you’re on a path of learning and trying, you can talk about everything you’re up to without any real downsides. You can even use it to help yourself double down on your saving path.

People will sympathize with you and respect you for following your dreams, or at the very least drop their rich-people expectations. So tell anyone and everyone that you have goals, but don’t tell them about your 6-to-7-figure investment portfolio or your new rental quadplex.

Having a dream and trying to be financially independent is one thing, being loaded is another. Only your inner-inner circle gets to know your true money power. 

The biggest problem you will run into here? You will be proud and want to show off. Well, deal with it!

I grow the urge to boast sometimes but I keep it down. Remember: one blabbermouth can blow your cover forever, and then you’re into rich-people expectations, bad-friend entourages, and requests for loans. It’s not worth the risk.

Sign 4: Don’t show off your disposable income

So my wife really wants a Tesla. I don’t know if she got hit with rich-people expectations, lifestyle creep or if she just doesn’t see it as a big deal, but the showier you are, the worse off you’ll be. 

You can tell people you are rich with your mouth or with your stuff. Thus we don’t want to let people know we are rich by having showy rich-people things. We do want to own things though, so luckily there are only a few items to avoid. That is step 4 of this stealth wealth guide.

Basically, anything a rich person on TV would have is something that you don’t want. Think, Kardashians. They are very bad at stealth wealth.

What does that mean? Well, what do people see all the time? Your cars, clothes, and house. 

  • Car:
    Your car is a big tell about your level of disposable income. Cars are expensive and the money spent on a car is effectively thrown in the garbage. So own a normal-person car and people will think you are a normal person.

    It doesn’t have to be a piece of junk from the 90s but don’t lux it up to that Mercedes with the carbon fiber interior. (And by the way, no, we’re not getting the Tesla…so far) 
  • Clothes:
    I’m no fashionista, so this part wasn’t hard, but your clothes can be a big tell as well. It’s easy though. Just avoid the highest end of fashion. You know what I’m talking about. The stores your friends make fun of. Those are the ones to avoid.

    And have at least one pair of worn-out jeans…for when you need to do some ‘stealth wealth convincing’.
  • House:
    Ironically, people who live in mansions are often what we call “house-poor” anyway, so don’t even bother trying to make it into MTV’s Cribs.

    My wife and I were still renting a tiny one-bedroom apartment when we bought our first investment property and now live in a humble row-house that’s cheaper than the homes we rent out. If you don’t want to follow my lead, follow Warren Buffet’s. He feels the same way. 

Sign 5: Recovering when you slip up

Okay, so maybe you won’t see me in a super-fancy car, but I don’t want to sound like a Scrooge either. Once you have money you will want to enjoy your financial power, and that’s good.

You should spend your money.

Sign 5 of the stealth wealth guide is what to do about it when it shows.

Early retirement isn’t about self-deprivation, it’s about cutting out the things that aren’t worth it, and loading up on what helps you live your ideal life.

For me, I like spending money on learning things, like hiring language tutors; on travel with my family; and on oodles of burrito. Yes, I actually suggest splurging a little just before and during retirement even if it delays you a bit. You’re young, you’re fun, and you have the money – so start living it up. 

And how do you do that while staying undercover? Luckily, I have a technique for that too. 

Just downplay how affordable it was or talk up how you HAD to do it.

stealth wealth guide - dog 800

Whatever you want to be spendy with, just be sure it’s worth it for you since you can only say ‘I had to’ so many times before people smell something fishy.

Even if you do want that fancy car, so be it. Just tell everyone how cars are your one vice, that it’s worth it for the safety features, or that you had to save up for a long time and it took a hit on your wallet. 

It’s not a lie, even if your bank account goes deep. Big expenditures will still dent it.

My wife and I are planning on joining a yacht club. People know it, but it doesn’t blow our cover. We just justify why it’s worth it. “By being in the club we will have lots of boat owner friends which means we don’t need to buy a pricey boat!” And then we say something about having to cut back on burritos. 

Rich people wouldn’t say that. They would say, “Whatever, it’s only six grand… that’s only like five hundred per month.” But that wouldn’t be very stealthy, now would it?

Do you have any other tips for staying under the radar? I am VERY keen to hear them.

TL;DR – How- to Stealth Wealth Guide

  • Being undercover wealthy (stealth wealth) is good
  • After you have investing success you need to make sure you remember your roots
  • Be impressed when people do financial things even if it’s easy for you now
  • Only tell select people about your large wealth. Tell everyone about your dreams though.
  • Don’t show off. Expensive cars, houses, and clothes can blow your cover.

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7 thoughts on “Stealth Wealth Guide: Be Incognito with these 5 stealth wealth signs”

  1. Sorry to hear you got clipped by Zombies, but nice recovery. Someone close to me asked me if I was on a “five-year or something” a few month ago and a figured I let my guard down too much. Luckily he wasn’t a Zombie and I was able to recover as well. Keep holding out on the Tesla : ).

    There are some close family members that my wife wants to share some of these FIRE concepts with, but I have been really apprehensive.

    Take Care,


    • Right on Max! I do have some close people that I trust who are ‘in the know’, but I definitely have some family members who would immediately call everyone they knew and post my financial status on facebook. Choose wisely!

  2. Nice post, MFE. I find the easiest way to practice stealth wealth is following the basic principles of “How To Win Friends and Influence People”… and that is encourage other people to talk about themselves and rarely if ever talk about myself. I’ve never enjoyed talking about myself even when I had “normal” jobs, but now it’s impossible to tell anyone what I do or how successful I’ve become. When I see the same friends/acquaintances on a yearly basis asking the same ole “how’s work/how’s the business?” type questions, my answer is the same for everybody “still plugging away… how ’bout you?”. Works everytime.

    • That is a neat trick Mr Hobo! The tricky ones though are people I see every week…and eventually notice I just happen to always be available during work hours. 😛

      Tim Ferris said that he just started to tell people he was a drug dealer to cutoff the annoying ‘what do you do for a living?’ conversations. I’ve yet to test that one out!

  3. “Your car is a big tell about your level of disposable income.” Not really. Most cars on the road are financed and most people know that cars are financed. So what does it mean about the person behind the wheel of a nice BMW? Not much. Maybe he is well off and he paid for the car, or maybe he is having a 60 month car loan. Most of the time, it is the latter. I do agree, if you drive an Accord kind of a car, or maybe an older Lexus or Benz, you won’t turn heads, but if I see a new car worth 50K, the idea that the driver is rich is the least that comes to my mind. In my case, I bought a new car and I had the money, but on a few occasions when it came to that topic, I told them I financed. Just like all the others do.

    • I agree in general (and I think I talked about it) that you can have any individual expensive thing and still get away with it if you have a good excuse.
      If you have too many rich things people will stop believing your excuses though 😛

      Cars, houses and clothes are worth extra ‘stealth points’ because people see them in you so often. You could accrue a lot of vintage gameboy games before your neighbors start thinking you are rich. 😛


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